EU AI Act Guide

EU AI Act for product teams

Product teams should identify where AI features affect users, decisions, workflows or market access. Readiness should be built into discovery, release planning, documentation and review cycles.

Operational information, not legal advice.

Role operating model

EU AI Act for Product Teams

1

Function

Clarify which team owns the AI system, workflow or governance decision.

2

Responsibility

Separate strategic accountability from operational execution, review and evidence upkeep.

3

Evidence owner

Assign documentation, controls and audit evidence to a maintainable owner.

4

Handoff

Connect legal, product, technical and governance work into one operating rhythm.

Operating model

Function, responsibility, evidence ownership and handoff define how AI governance work can actually move.

Strategic answer

Product teams should build readiness into feature planning.

AI product readiness starts before release. Product teams should understand which features use AI, who is affected, whether outputs influence decisions, what data enters the workflow and what documentation or oversight must be prepared.

Start with the EU AI Act Diagnostic, turn findings into an implementation plan, and see how the diagnostic works as a reference app on M13.

Exposure focus

What product teams should map

  • AI features, intended purpose and affected user journeys.
  • Whether outputs influence eligibility, ranking, access, scoring or recommendations.
  • Where human review, explanation or disclosure may be needed.
  • Which documentation and monitoring signals belong in the release process.

First action

What to do first

  1. 01Add EU AI Act readiness questions to product discovery.
  2. 02Map AI behavior before launch decisions.
  3. 03Identify risk and transparency signals early.
  4. 04Turn readiness gaps into release criteria.

This page provides operational information for AI governance readiness. It is not legal advice.